Build Your Hobbies into a Legacy

A single HobbyTown store investment runs $327,100 to $458,000, covering the $49,500 franchise fee (just $39,500 for qualifying veterans), your inventory, retail fixtures, complete buildout, signage, strong initial advertising, and working capital, with a 2-store Multi-Unit Development option available for those ready to scale efficiently from day one.

You get about 10 days of training including up to 5 days working inside an established HobbyTown store, all at no charge beyond travel, plus a HobbyTown field manager on-site for 10 to 20 days during your grand opening, and franchisees typically open within 3 to 6 months of signing.

Territories are exclusive, based on a minimum of 250,000 people, and HobbyTown is one of the most established brands in the portfolio, franchising since 1985 with 86 stores currently open nationwide, so let's confirm what's available in your preferred market.

Yes, you or your manager just devote full-time best efforts to the business, with no requirement for you personally to be on-premises every day.

A straightforward 4.75% royalty on gross sales, plus a 2% advertising contribution that HobbyTown puts directly to work through its Media Placement Service for your local market.

No specific hobby-retail background is required, HobbyTown's roughly 10-day training program prepares any motivated owner, led by instructors with five-plus years of relevant experience on average.

About 10 days of hands-on and classroom training in Lincoln, NE covering point-of-sale, product categories, marketing, and operations, plus 96 hours of training once your store opens, an Operations Manual, an annual national convention with special vendor buying opportunities, and regular ongoing support.

Yes, HobbyTown doesn't require full-time, on-premises supervision by you personally, giving you real flexibility to appoint a dedicated manager while staying involved at a higher level.

HobbyTown offers one of the most generous renewal structures in the portfolio, with your franchise continuing to renew in additional 10-year terms for as long as you remain a franchisee in good standing.

Owners typically arrange their own financing, such as an SBA loan, and with a well-defined investment range, HobbyTown is a straightforward brand to plan and fund.

You'll build a retail team to run the floor and register, with your initial investment already budgeting for store-opening labor to get you started right.

Yes, and HobbyTown actively supports it through a Multi-Unit Development Agreement, with each additional store's fee stepping down to as low as $30,000 by your seventh store.

Across 67 established stores open the entire 2025 year, average Gross Revenue hit $1,627,084, with top-quartile stores averaging $2,865,924 and the single highest-performing store posting over $5 million in revenue, real proof of what this nearly 40-year-old brand can achieve.

Yes, qualifying veterans get a genuine $10,000 discount on the initial franchise fee.

When you're ready, HobbyTown ensures a smooth, structured sale process, and transfer fees are even waived entirely for a transfer to a qualified heir, relative, or co-owner.

Yes, a genuine retail storefront typically 3,000 to 6,000 square feet in established malls and strip centers, with HobbyTown assisting site selection and offering a professional real estate referral to help you land the right spot.